George Matthew Adams emphasizes the essence of Christmas as a time for giving and selflessness, reflecting on the birth of Jesus as a pivotal moment in history that brought love and healing to a broken world for centuries. He delves into the idea that the true spirit of Christmas lies in having a generous and compassionate heart that prioritizes others above oneself, echoing the beating heart of Christmas beneath all the materialistic distractions.

Let us remember that the Christmas heart is a giving heart, a wide open heart that thinks of others first. The birth of the baby Jesus stands as the most significant event in all history, because it has meant the pouring into a sick world of the healing medicine of love which has transformed all manner of hearts for almost two thousand years... Underneath all the bulging bundles is this beating Christmas heart.