Genesis 36:29 lists the names of the chiefs of the Horites, who were the inhabitants of the land of Seir before the Edomites. This genealogy highlights the historical background and lineage of the people living in that region. It serves as a record of the different tribes and leaders that existed during that time, providing insight into the diverse groups that populated the land. By documenting these details, the Bible emphasizes the importance of lineage and ancestry in understanding the context of various nations and cultures.