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SermonIndex.net : Christian Books : Chapter 57. Eloquence of the temperate style, also, must, in the case of the Christian oratorà

On Christian Doctrine In Four Books by St. Augustine

Chapter 57. Eloquence of the temperate style, also, must, in the case of the Christian oratorà

57. Eloquence of the temperate style, also, must, in the case of the Christian orator, be neither altogether without ornament, nor unsuitably adorned, nor is it to make the giving of pleasure its sole aim, which is all it professes to accomplish in the hands of others; but in its encomiums and censures it should aim at inducing the hearer to strive after or hold more firmly by what it praises, and to avoid or renounce what it condemns. On the other hand, without perspicuity this style cannot give pleasure. And so the three qualities, perspicuity, beauty, and persuasiveness, are to be sought in this style also; beauty, of course, being its primary object.

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